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Protects your family's future
                                                                                                                    through regular savings




Call Toll-free: 1-800-270-7000            www.birlasunlife.com             sms BACHAT to 56161
                                                                                                                    Birla Sun Life Insurance
Regd. Office: One Indiabulls Centre, Tower 1, 15th & 16th Floor, Jupiter Mill Compound, 841, Senapati Bapat Marg,
Elphinstone Road, Mumbai 400 013. Reg. No. 109 Unique No.: 109N056V01 ADV / 04 / 09-10 / 3936 VER1 / APR / 2010     Bachat (Endowment) Plan




                                                       12                                                                                      1
You have aspirations and dreams for your family and would like to ensure that you are able to                    Premium Payment Frequency                  Monthly            Quarterly        Semi-Annually            Annually
provide for them. For this, you would like an avenue to save your hard earned money regularly so
                                                                                                                 Premium Rebate                                 —                  —                     2%                     4%
that it grows to fulfil your dreams.
                                                                                                                 Premium payable by you                     1 x MBP            3 x MBP                5.88 x MBP       11.52 x MBP
Introducing BSLI Bachat (Endowment) Plan, a traditional non-participating endowment plan that
                                                                                                             Please note:
helps you build a corpus through regular systematic savings and get your savings augmented through
                                                                                                             •    Your actual premium payable will be higher than your Monthly Base Premium by any applicable rider premium, underwriting
additions every year and at maturity. With BSLI Bachat (Endowment) Plan, you can now start
                                                                                                                  extras, service tax, education cess and any other applicable taxes and levies as per the extant tax laws.
ensuring and protecting your family's dreams and aspirations by saving as little as Rs. 400 per month.       •    For premiums paid quarterly or monthly, you will have to choose either ECS or salary deduction as a method of payment.
                                                                                                                  Also, we will require 2 monthly premiums at inception in case of monthly payments.
THE SALIENT BENEFITS IN THIS PLAN ARE
                                                                                                             EARN ANNUAL BACHAT ADDITIONS and A LOYALTY ADDITION
• You choose your Monthly Base Premium based on your needs and as little as Rs. 400
• You are insured for up to 180 x the Monthly Base Premium                                                   1. Bachat Addition
• You get your Monthly Base Premiums back after 20 years – guaranteed – plus                                      We reward you with a Bachat Addition at the end of every policy year.

    After 20 Years                            Band I                    Band II                   Band III        A Bachat Addition Rate is declared by us annually on the first of April each year and this Bachat
    Bachat Addition                           5.00%                     5.25%                     5.50%           Addition Rate will be used to determine the Bachat Addition you will earn during the upcoming
                                                                                                                  year. The Bachat Addition Rate as of April 1, 2010 is -
    With Loyalty Addition                     8.34%                     8.88%                     9.43%
   Based on current non-guaranteed Bachat Addition Rate and premiums paid annually for 20 years                    Band                                                I                         II                       III
• You can double your Sum Assured in case of accidental death for a nominal additional premium                     For policies with MBP (in Rs.)                400 to 599                600 to 899                   900 +
  of 1.2% x the Monthly Base Premium                                                                               Bachat Addition Rate                             5.00%                    5.25%                      5.50%

This plan is meant for you if:                                                                                    The Bachat Addition you will earn every year is determined as follows:
You plan to pay and stay invested for 10 years or more.
                                                                                                                  • Bachat Addition = Sum of all MBP's paid to date x Bachat Addition Rate
  Age at Entry                                       30 days - 60 years
                                                                                                                  Bachat Additions earned to date will be paid when your policy matures or in case the life insured
  Policy Term                                        20 years                                                     dies prior to maturity. In case of surrender, Bachat Additions will be paid only if the policy is
  Premium Pay Term                                   20 years                                                     surrendered after the completion of 10 years.
  Monthly Base Premium                               Rs. 400 - Rs. 5,000
                                                                                                             2. Loyalty Addition
  Sum Assured                                        Up to 180 times Monthly Base Premium
  Premium Payment Frequency                          Annual, Semi-annual , Quarterly and Monthly                  We also reward you for your loyalty with a Loyalty Addition increasing every year. The Loyalty
                                                                                                                  Addition will be determined as follows:
CHOOSING YOUR MONTHLY BASE PREMIUM                                                                                • Loyalty Addition = Sum of all Bachat Additions earned to date x
                                                                                                                                       Sum of all Bachat Additions earned to date / (240 x MBP)
In this plan, you start by choosing the Monthly Base Premium or MBP.
                                                                                                                  The Loyalty Addition will be paid when your policy matures or in case the life insured dies prior to
You can choose to pay your premiums either Monthly, Quarterly, Semi-Annually or Annually. You
                                                                                                                  maturity. In case of surrender, the Loyalty Addition will be paid only if the policy is surrendered
stand to benefit from a premium rebate if you choose to pay your premiums Semi-Annually or
                                                                                                                  after the completion of 15 years.
Annually as illustrated below.




                                                          2                                                                                                                3
You have aspirations and dreams for your family and would like to ensure that you are able to                    Premium Payment Frequency                  Monthly            Quarterly        Semi-Annually            Annually
provide for them. For this, you would like an avenue to save your hard earned money regularly so
                                                                                                                 Premium Rebate                                 —                  —                     2%                     4%
that it grows to fulfil your dreams.
                                                                                                                 Premium payable by you                     1 x MBP            3 x MBP                5.88 x MBP       11.52 x MBP
Introducing BSLI Bachat (Endowment) Plan, a traditional non-participating endowment plan that
                                                                                                             Please note:
helps you build a corpus through regular systematic savings and get your savings augmented through
                                                                                                             •    Your actual premium payable will be higher than your Monthly Base Premium by any applicable rider premium, underwriting
additions every year and at maturity. With BSLI Bachat (Endowment) Plan, you can now start
                                                                                                                  extras, service tax, education cess and any other applicable taxes and levies as per the extant tax laws.
ensuring and protecting your family's dreams and aspirations by saving as little as Rs. 400 per month.       •    For premiums paid quarterly or monthly, you will have to choose either ECS or salary deduction as a method of payment.
                                                                                                                  Also, we will require 2 monthly premiums at inception in case of monthly payments.
THE SALIENT BENEFITS IN THIS PLAN ARE
                                                                                                             EARN ANNUAL BACHAT ADDITIONS and A LOYALTY ADDITION
• You choose your Monthly Base Premium based on your needs and as little as Rs. 400
• You are insured for up to 180 x the Monthly Base Premium                                                   1. Bachat Addition
• You get your Monthly Base Premiums back after 20 years – guaranteed – plus                                      We reward you with a Bachat Addition at the end of every policy year.

    After 20 Years                            Band I                    Band II                   Band III        A Bachat Addition Rate is declared by us annually on the first of April each year and this Bachat
    Bachat Addition                           5.00%                     5.25%                     5.50%           Addition Rate will be used to determine the Bachat Addition you will earn during the upcoming
                                                                                                                  year. The Bachat Addition Rate as of April 1, 2010 is -
    With Loyalty Addition                     8.34%                     8.88%                     9.43%
   Based on current non-guaranteed Bachat Addition Rate and premiums paid annually for 20 years                    Band                                                I                         II                       III
• You can double your Sum Assured in case of accidental death for a nominal additional premium                     For policies with MBP (in Rs.)                400 to 599                600 to 899                   900 +
  of 1.2% x the Monthly Base Premium                                                                               Bachat Addition Rate                             5.00%                    5.25%                      5.50%

This plan is meant for you if:                                                                                    The Bachat Addition you will earn every year is determined as follows:
You plan to pay and stay invested for 10 years or more.
                                                                                                                  • Bachat Addition = Sum of all MBP's paid to date x Bachat Addition Rate
  Age at Entry                                       30 days - 60 years
                                                                                                                  Bachat Additions earned to date will be paid when your policy matures or in case the life insured
  Policy Term                                        20 years                                                     dies prior to maturity. In case of surrender, Bachat Additions will be paid only if the policy is
  Premium Pay Term                                   20 years                                                     surrendered after the completion of 10 years.
  Monthly Base Premium                               Rs. 400 - Rs. 5,000
                                                                                                             2. Loyalty Addition
  Sum Assured                                        Up to 180 times Monthly Base Premium
  Premium Payment Frequency                          Annual, Semi-annual , Quarterly and Monthly                  We also reward you for your loyalty with a Loyalty Addition increasing every year. The Loyalty
                                                                                                                  Addition will be determined as follows:
CHOOSING YOUR MONTHLY BASE PREMIUM                                                                                • Loyalty Addition = Sum of all Bachat Additions earned to date x
                                                                                                                                       Sum of all Bachat Additions earned to date / (240 x MBP)
In this plan, you start by choosing the Monthly Base Premium or MBP.
                                                                                                                  The Loyalty Addition will be paid when your policy matures or in case the life insured dies prior to
You can choose to pay your premiums either Monthly, Quarterly, Semi-Annually or Annually. You
                                                                                                                  maturity. In case of surrender, the Loyalty Addition will be paid only if the policy is surrendered
stand to benefit from a premium rebate if you choose to pay your premiums Semi-Annually or
                                                                                                                  after the completion of 15 years.
Annually as illustrated below.




                                                          2                                                                                                                3
The Sum Assured depends on the Entry Age as follows:
                                                                                         Entry Age                          0 to 40               41 to 50                51 to 60
                                                                                         Sum Assured                       180 x MBP             120 x MBP            60 x MBP

                                                                                     3. Accidental Death Benefit Rider
                                                                                       You have an option to increase the Sum Assured in case the life insured dies accidentally.

                                                                                         Age at Entry                            18 - 50 years
                                                                                         Rider Term                              20 years
                                                                                         Rider Premium                           1.2% x Monthly Base Premium
                                                                                         Rider Sum Assured                       180 x MBP for Entry Age 18 to 40
                                                                                                                                 120 x MBP for Entry Age 41 to 50

                                                                                     4. Surrender Benefit
                                                                                       Once 36 MBPs have been paid, you may surrender your policy and receive
                                                                                       • All Monthly Base Premiums paid from the 2nd year onwards x the surrender factor below; plus
                                                                                       • After the 10th policy year, all Bachat Additions earned; plus
                                                                                       • After the 15th policy year, the Loyalty Addition

                                                                                       The surrender factor is 100% after completing 10 policy years, otherwise it is -

                                                                                         Policy Year of Surrender      3        4         5       6      7      8           9        10+
                                                                                         Surrender Factor             30%     40%      50%       60%   70%     80%        90%    100%


YOUR KEY BENEFITS                                                                    ILLUSTRATION of BENEFITS

1. Maturity Benefit                                                                  The table below illustrates the benefits of the BSLI Bachat (Endowment) Plan. This has been
                                                                                     illustrated assuming premiums are paid annually, and factoring the 4% premium rebate.
  On maturity after 20 years, you will receive
                                                                                     To understand the Surrender Benefits, you may evaluate them as a percentage of the premiums
  • All Monthly Base Premiums paid; plus
                                                                                     paid. The illustration shows that the Surrender Benefits are 122%, 151% and 188% of premiums
  • All Bachat Additions earned; plus
                                                                                     after 10, 15 and 20 years, respectively for Band I.
  • The Loyalty Addition
                                                                                     Alternatively, you may determine an 'equivalent' Bachat Addition Rate thereby combining the
2. Death Benefit                                                                     effect of the Bachat Addition and Loyalty Addition. For Band I, the combined effect of the
                                                                                     Bachat Addition and Loyalty Addition amounts to a Surrender Benefit of Rs. 216,075 after 20 years
  In the unfortunate event of death of the life insured, the nominee shall receive
                                                                                     and this is the same as applying an 8.34% 'equivalent' Bachat Addition Rate on the premiums
  • All Monthly Base Premiums paid (or Sum Assured if higher); plus                  paid to date in each of the 20 years. Using this method, the Surrender Benefits correspond to an
  • All Bachat Additions earned; plus                                                'equivalent' Bachat Addition Rate of 4.07%, 6.42% and 8.34% after 10, 15, 20 years, respectively.
  • The Loyalty Addition




                                                 4                                                                                    5
The Sum Assured depends on the Entry Age as follows:
                                                                                         Entry Age                          0 to 40               41 to 50                51 to 60
                                                                                         Sum Assured                       180 x MBP             120 x MBP            60 x MBP

                                                                                     3. Accidental Death Benefit Rider
                                                                                       You have an option to increase the Sum Assured in case the life insured dies accidentally.

                                                                                         Age at Entry                            18 - 50 years
                                                                                         Rider Term                              20 years
                                                                                         Rider Premium                           1.2% x Monthly Base Premium
                                                                                         Rider Sum Assured                       180 x MBP for Entry Age 18 to 40
                                                                                                                                 120 x MBP for Entry Age 41 to 50

                                                                                     4. Surrender Benefit
                                                                                       Once 36 MBPs have been paid, you may surrender your policy and receive
                                                                                       • All Monthly Base Premiums paid from the 2nd year onwards x the surrender factor below; plus
                                                                                       • After the 10th policy year, all Bachat Additions earned; plus
                                                                                       • After the 15th policy year, the Loyalty Addition

                                                                                       The surrender factor is 100% after completing 10 policy years, otherwise it is -

                                                                                         Policy Year of Surrender      3        4         5       6      7      8           9        10+
                                                                                         Surrender Factor             30%     40%      50%       60%   70%     80%        90%    100%


YOUR KEY BENEFITS                                                                    ILLUSTRATION of BENEFITS

1. Maturity Benefit                                                                  The table below illustrates the benefits of the BSLI Bachat (Endowment) Plan. This has been
                                                                                     illustrated assuming premiums are paid annually, and factoring the 4% premium rebate.
  On maturity after 20 years, you will receive
                                                                                     To understand the Surrender Benefits, you may evaluate them as a percentage of the premiums
  • All Monthly Base Premiums paid; plus
                                                                                     paid. The illustration shows that the Surrender Benefits are 122%, 151% and 188% of premiums
  • All Bachat Additions earned; plus
                                                                                     after 10, 15 and 20 years, respectively for Band I.
  • The Loyalty Addition
                                                                                     Alternatively, you may determine an 'equivalent' Bachat Addition Rate thereby combining the
2. Death Benefit                                                                     effect of the Bachat Addition and Loyalty Addition. For Band I, the combined effect of the
                                                                                     Bachat Addition and Loyalty Addition amounts to a Surrender Benefit of Rs. 216,075 after 20 years
  In the unfortunate event of death of the life insured, the nominee shall receive
                                                                                     and this is the same as applying an 8.34% 'equivalent' Bachat Addition Rate on the premiums
  • All Monthly Base Premiums paid (or Sum Assured if higher); plus                  paid to date in each of the 20 years. Using this method, the Surrender Benefits correspond to an
  • All Bachat Additions earned; plus                                                'equivalent' Bachat Addition Rate of 4.07%, 6.42% and 8.34% after 10, 15, 20 years, respectively.
  • The Loyalty Addition




                                                 4                                                                                    5
Band                                          I            II         III     DETAILED ILLUSTRATION OF BACHAT ADDITION and LOYALTY ADDITION
MBP Range (in Rs.)                        400 to 599   600 to 899   900 +     Monthly Base Premium Rs. 500
Bachat Addition Rate                        5.00%        5.25%      5.50%     Bachat Addition Rate at 5.00%
MBP chosen by you                            500          750        1,000
MBP x 12                                    6,000        9,000      12,000     Policy        Base Premium              Bachat Addition          Loyalty Addition       Total Addition Payable on
                                                                                Year         Annual   Paid             Earned Payable            Rate    Payable          Death      Surrender
Annual Premium paid by you                  5,760        8,640      11,520
                                                                                                  [a]          [b]           [c]         [d]           [e]       [f]          [g]          [h]
Surrender Benefit
After 10 years                              70,500      106,988     144,300       1          6,000         6,000           300          300         0.25%        1           301           ---
After 15 years                             130,800      200,561     273,336       2          6,000       12,000            600          900         0.75%        7           907           ---
After 20 years                             216,075      333,923     458,642
                                                                                  3          6,000       18,000            900         1,800        1.50%       27         1,827           ---
Surrender Benefit / Total Premiums Paid
                                                                                  4          6,000       24,000          1,200         3,000        2.50%       75         3,075           ---
After 10 years                              122%         124%        125%
After 15 years                              151%         155%        158%         5          6,000       30,000          1,500         4,500        3.75%      169         4,669           ---
After 20 years                              188%         193%        199%         6          6,000       36,000          1,800         6,300        5.25%      331         6,631           ---

Equivalent Bachat Addition Rate                                                   7          6,000       42,000          2,100         8,400        7.00%      588         8,988           ---
After 10 years                              4.07%        4.33%      4.59%         8          6,000       48,000          2,400        10,800        9.00%      972        11,772           ---
After 15 years                              6.42%        6.84%      7.27%         9          6,000       54,000          2,700        13,500   11.25%         1,519       15,019           ---
After 20 years                              8.34%        8.88%      9.43%
                                                                                 10          6,000       60,000          3,000        16,500   13.75%         2,269       18,769      16,500

                                                                                 11          6,000       66,000          3,300        19,800   16.50%         3,267       23,067      19,800
                                                                                 12          6,000       72,000          3,600        23,400   19.50%         4,563       27,963      23,400
                                                                                 13          6,000       78,000          3,900        27,300   22.75%         6,211       33,511      27,300
                                                                                 14          6,000       84,000          4,200        31,500   26.25%         8,269       39,769      31,500

                                                                                 15          6,000       90,000          4,500        36,000   30.00%        10,800       46,800      46,800

                                                                                 16          6,000       96,000          4,800        40,800   34.00%        13,872       54,672      54,672
                                                                                 17          6,000      102,000          5,100        45,900   38.25%        17,557       63,457      63,457
                                                                                 18          6,000      108,000          5,400        51,300   42.75%        21,931       73,231      73,231
                                                                                 19          6,000      114,000          5,700        57,000   47.50%        27,075       84,075      84,075

                                                                                 20          6,000      120,000          6,000        63,000   52.50%        33,075       96,075      96,075

                                                                              Notes: [a] = MBP x 12
                                                                                      [b] = MBP's paid to date or sum of [a] to date
                                                                                      [c] = [b] x Bachat Addition Rate of 5.00%
                                                                                      [d] = Bachat Additions earned to date or sum of [c] to date
                                                                                      [e] = Ratio of Bachat Additions earned to date [d] over 240 x MBP
                                                                                      [f] = [d] x [e]
                                                                                      [g] = [d] + [f]
                                                                                      [h] = [d] after 10 years + [f] after 15 years




                                             6                                                                                             7
Band                                          I            II         III     DETAILED ILLUSTRATION OF BACHAT ADDITION and LOYALTY ADDITION
MBP Range (in Rs.)                        400 to 599   600 to 899   900 +     Monthly Base Premium Rs. 500
Bachat Addition Rate                        5.00%        5.25%      5.50%     Bachat Addition Rate at 5.00%
MBP chosen by you                            500          750        1,000
MBP x 12                                    6,000        9,000      12,000     Policy        Base Premium              Bachat Addition          Loyalty Addition       Total Addition Payable on
                                                                                Year         Annual   Paid             Earned Payable            Rate    Payable          Death      Surrender
Annual Premium paid by you                  5,760        8,640      11,520
                                                                                                  [a]          [b]           [c]         [d]           [e]       [f]          [g]          [h]
Surrender Benefit
After 10 years                              70,500      106,988     144,300       1          6,000         6,000           300          300         0.25%        1           301           ---
After 15 years                             130,800      200,561     273,336       2          6,000       12,000            600          900         0.75%        7           907           ---
After 20 years                             216,075      333,923     458,642
                                                                                  3          6,000       18,000            900         1,800        1.50%       27         1,827           ---
Surrender Benefit / Total Premiums Paid
                                                                                  4          6,000       24,000          1,200         3,000        2.50%       75         3,075           ---
After 10 years                              122%         124%        125%
After 15 years                              151%         155%        158%         5          6,000       30,000          1,500         4,500        3.75%      169         4,669           ---
After 20 years                              188%         193%        199%         6          6,000       36,000          1,800         6,300        5.25%      331         6,631           ---

Equivalent Bachat Addition Rate                                                   7          6,000       42,000          2,100         8,400        7.00%      588         8,988           ---
After 10 years                              4.07%        4.33%      4.59%         8          6,000       48,000          2,400        10,800        9.00%      972        11,772           ---
After 15 years                              6.42%        6.84%      7.27%         9          6,000       54,000          2,700        13,500   11.25%         1,519       15,019           ---
After 20 years                              8.34%        8.88%      9.43%
                                                                                 10          6,000       60,000          3,000        16,500   13.75%         2,269       18,769      16,500

                                                                                 11          6,000       66,000          3,300        19,800   16.50%         3,267       23,067      19,800
                                                                                 12          6,000       72,000          3,600        23,400   19.50%         4,563       27,963      23,400
                                                                                 13          6,000       78,000          3,900        27,300   22.75%         6,211       33,511      27,300
                                                                                 14          6,000       84,000          4,200        31,500   26.25%         8,269       39,769      31,500

                                                                                 15          6,000       90,000          4,500        36,000   30.00%        10,800       46,800      46,800

                                                                                 16          6,000       96,000          4,800        40,800   34.00%        13,872       54,672      54,672
                                                                                 17          6,000      102,000          5,100        45,900   38.25%        17,557       63,457      63,457
                                                                                 18          6,000      108,000          5,400        51,300   42.75%        21,931       73,231      73,231
                                                                                 19          6,000      114,000          5,700        57,000   47.50%        27,075       84,075      84,075

                                                                                 20          6,000      120,000          6,000        63,000   52.50%        33,075       96,075      96,075

                                                                              Notes: [a] = MBP x 12
                                                                                      [b] = MBP's paid to date or sum of [a] to date
                                                                                      [c] = [b] x Bachat Addition Rate of 5.00%
                                                                                      [d] = Bachat Additions earned to date or sum of [c] to date
                                                                                      [e] = Ratio of Bachat Additions earned to date [d] over 240 x MBP
                                                                                      [f] = [d] x [e]
                                                                                      [g] = [d] + [f]
                                                                                      [h] = [d] after 10 years + [f] after 15 years




                                             6                                                                                             7
DETAILED ILLUSTRATION of POLICY BENEFITS                                                                                     OTHER BENEFITS
Monthly Base Premium Rs. 500                                                                                                 1. Tax Benefits – You will be eligible for tax benefits under Section 80C and Section 10(10D) of the
Bachat Addition Rate at 5.00%                                                                                                   Income Tax Act, 1961. Currently,
                                                                                                                                • Under Section 80C, premiums up to Rs. 1,00,000 are allowed as a deduction from your
                   All Entry Ages             Entry Age 0 to 40        Entry Age 41 to 50            Entry Age 51 to 60
                                                                                                                                   taxable income, each year
 Policy       Surrender Benefit                Death Benefit              Death Benefit                Death Benefit            • Under Section 10 (10D), the benefits you receive from this plan are exempt from tax, subject
  Year            Gtd             Total       Gtd         Total          Gtd           Total          Gtd        Total             to mentioned exclusions
                           [i]         [j]        [k]           [l]           [k]              [l]        [k]          [l]   2. Policy Loans – Starting from the 3rd policy year you can get a loan on your policy. The minimum
    1               ---               ---     90,000      90,301        60,000        60,301          30,000     30,301         loan amount is Rs. 5,000 and the maximum loan amount is 90% of the Surrender Benefit. The
    2               ---               ---     90,000      90,907        60,000        60,907          30,000     30,907         interest we charge on such loans will be fixed by us from time to time.
    3            3,600             3,600      90,000      91,827        60,000        61,827          30,000     31,827      3. Grace Period and Revival – If you are unable to pay your premium by the due date, you will be
    4            7,200             7,200      90,000      93,075        60,000        63,075          30,000     33,075         given a grace period of 30 days and during this grace period all coverage under your policy will
    5           12,000            12,000      90,000      94,669        60,000        64,669          30,000     34,669         continue. If you do not pay your premium within the grace period, the following will be applicable:
    6           18,000            18,000      90,000      96,631        60,000        66,631          36,000     42,631         a) In case your policy has not acquired a surrender benefit, then all benefits under your policy
    7           25,200            25,200      90,000      98,988        60,000        68,988          42,000     50,988            will cease immediately.
    8           33,600            33,600      90,000     101,772        60,000        71,772          48,000     59,772         b) In case your policy has acquired a surrender benefit, then your policy will be continued on a
    9           43,200            43,200      90,000     105,019        60,000        75,019          54,000     69,019            paid-up basis.
   10           54,000            70,500      90,000     108,769        60,000        78,769          60,000     78,769         You can reinstate your policy for its full coverage within two-years from the due date of the first
   11           60,000            79,800      90,000     113,067        66,000        89,067          66,000     89,067
                                                                                                                                unpaid premium by paying all outstanding premiums together with interest as declared by us
                                                                                                                                from time to time and by providing evidence of insurability satisfactory to us.
   12           66,000            89,400      90,000     117,963        72,000        99,963          72,000     99,963
   13           72,000            99,300      90,000     123,511        78,000       111,511          78,000    111,511      4. Free-look period – You will have the right to return your policy to us within 15 days from the date
   14           78,000           109,500      90,000     129,769        84,000       123,769          84,000    123,769         of receipt of the policy. We will refund all premiums paid till date once we receive your written
   15           84,000           130,800      90,000     136,800        90,000       136,800          90,000    136,800
                                                                                                                                notice of cancellation (along with reasons thereof) together with the original policy documents.
                                                                                                                                Depending on our then current administration rules, we may reduce the amount of the refund
   16          90,000            144,672      96,000     150,672       96,000        150,672          96,000    150,672         by expenditures incurred by us in issuing your policy and as permitted by the IRDA and in
   17          96,000            159,457     102,000     165,457      102,000        165,457         102,000    165,457         accordance to IRDA (Protection of Policyholders Interest) Regulations, 2002.
   18         102,000            175,231     108,000     181,231      108,000        181,231         108,000    181,231
   19         108,000            192,075     114,000     198,075      114,000        198,075         114,000    198,075      TERMS AND CONDITIONS
   20         120,000            216,075     120,000     216,075      120,000        216,075         120,000    216,075      Refund of Premiums upon Death
Notes: [i] = Surrender Factor x [b] less MBP's paid in first year. 100% x [b] after 20 years                                 We will refund only the premiums paid to date, excluding rider premium, if any in the event the life
         [j] = [i] + [h]                                                                                                     insured dies by suicide, whether medically sane or insane, within one year after the issue or
         [k] = [b] or 180 x MBP for entry ages 0 to 40                                                                       reinstatement date, whichever is later.
            = [b] or 120 x MBP for entry ages 41 to 50
                                                                                                                             We will refund only the premiums paid to date in the event the life insured dies before the policy
            = [b] or 60 x MBP for entry ages 51 to 60
         [l] = [k] + [g]
                                                                                                                             anniversary coinciding with or immediately following the 5th birthday of the life insured.

                                                                                                                             Guaranteed Minimum Bachat Addition Rate
Accidental Death Benefit – Optional Rider for Entry Ages 18 to 50
                                                                                                                             We guarantee that the Bachat Addition Rate declared by us will be no less than 4.50%; plus 75% of
For an extra 1.2% of MBP additional Sum Assured is paid in case of accidental death.                                         any excess of the Benchmark Rate over 7.00%; less 80% of any excess of 7.00% over the
• Extra 180 x MBP payable in case death is accidental for entry ages 18 to 40                                                Benchmark Rate; all rounded down to the nearest 0.25%. For Band II and Band III, the resulting
• Extra 120 x MBP payable in case death is accidental for entry ages 41 to 50                                                Bachat Addition Rate is increased by 0.25% and 0.50% respectively. The Benchmark Rate is the




                                                                8                                                                                                             9
DETAILED ILLUSTRATION of POLICY BENEFITS                                                                                     OTHER BENEFITS
Monthly Base Premium Rs. 500                                                                                                 1. Tax Benefits – You will be eligible for tax benefits under Section 80C and Section 10(10D) of the
Bachat Addition Rate at 5.00%                                                                                                   Income Tax Act, 1961. Currently,
                                                                                                                                • Under Section 80C, premiums up to Rs. 1,00,000 are allowed as a deduction from your
                   All Entry Ages             Entry Age 0 to 40        Entry Age 41 to 50            Entry Age 51 to 60
                                                                                                                                   taxable income, each year
 Policy       Surrender Benefit                Death Benefit              Death Benefit                Death Benefit            • Under Section 10 (10D), the benefits you receive from this plan are exempt from tax, subject
  Year            Gtd             Total       Gtd         Total          Gtd           Total          Gtd        Total             to mentioned exclusions
                           [i]         [j]        [k]           [l]           [k]              [l]        [k]          [l]   2. Policy Loans – Starting from the 3rd policy year you can get a loan on your policy. The minimum
    1               ---               ---     90,000      90,301        60,000        60,301          30,000     30,301         loan amount is Rs. 5,000 and the maximum loan amount is 90% of the Surrender Benefit. The
    2               ---               ---     90,000      90,907        60,000        60,907          30,000     30,907         interest we charge on such loans will be fixed by us from time to time.
    3            3,600             3,600      90,000      91,827        60,000        61,827          30,000     31,827      3. Grace Period and Revival – If you are unable to pay your premium by the due date, you will be
    4            7,200             7,200      90,000      93,075        60,000        63,075          30,000     33,075         given a grace period of 30 days and during this grace period all coverage under your policy will
    5           12,000            12,000      90,000      94,669        60,000        64,669          30,000     34,669         continue. If you do not pay your premium within the grace period, the following will be applicable:
    6           18,000            18,000      90,000      96,631        60,000        66,631          36,000     42,631         a) In case your policy has not acquired a surrender benefit, then all benefits under your policy
    7           25,200            25,200      90,000      98,988        60,000        68,988          42,000     50,988            will cease immediately.
    8           33,600            33,600      90,000     101,772        60,000        71,772          48,000     59,772         b) In case your policy has acquired a surrender benefit, then your policy will be continued on a
    9           43,200            43,200      90,000     105,019        60,000        75,019          54,000     69,019            paid-up basis.
   10           54,000            70,500      90,000     108,769        60,000        78,769          60,000     78,769         You can reinstate your policy for its full coverage within two-years from the due date of the first
   11           60,000            79,800      90,000     113,067        66,000        89,067          66,000     89,067
                                                                                                                                unpaid premium by paying all outstanding premiums together with interest as declared by us
                                                                                                                                from time to time and by providing evidence of insurability satisfactory to us.
   12           66,000            89,400      90,000     117,963        72,000        99,963          72,000     99,963
   13           72,000            99,300      90,000     123,511        78,000       111,511          78,000    111,511      4. Free-look period – You will have the right to return your policy to us within 15 days from the date
   14           78,000           109,500      90,000     129,769        84,000       123,769          84,000    123,769         of receipt of the policy. We will refund all premiums paid till date once we receive your written
   15           84,000           130,800      90,000     136,800        90,000       136,800          90,000    136,800
                                                                                                                                notice of cancellation (along with reasons thereof) together with the original policy documents.
                                                                                                                                Depending on our then current administration rules, we may reduce the amount of the refund
   16          90,000            144,672      96,000     150,672       96,000        150,672          96,000    150,672         by expenditures incurred by us in issuing your policy and as permitted by the IRDA and in
   17          96,000            159,457     102,000     165,457      102,000        165,457         102,000    165,457         accordance to IRDA (Protection of Policyholders Interest) Regulations, 2002.
   18         102,000            175,231     108,000     181,231      108,000        181,231         108,000    181,231
   19         108,000            192,075     114,000     198,075      114,000        198,075         114,000    198,075      TERMS AND CONDITIONS
   20         120,000            216,075     120,000     216,075      120,000        216,075         120,000    216,075      Refund of Premiums upon Death
Notes: [i] = Surrender Factor x [b] less MBP's paid in first year. 100% x [b] after 20 years                                 We will refund only the premiums paid to date, excluding rider premium, if any in the event the life
         [j] = [i] + [h]                                                                                                     insured dies by suicide, whether medically sane or insane, within one year after the issue or
         [k] = [b] or 180 x MBP for entry ages 0 to 40                                                                       reinstatement date, whichever is later.
            = [b] or 120 x MBP for entry ages 41 to 50
                                                                                                                             We will refund only the premiums paid to date in the event the life insured dies before the policy
            = [b] or 60 x MBP for entry ages 51 to 60
         [l] = [k] + [g]
                                                                                                                             anniversary coinciding with or immediately following the 5th birthday of the life insured.

                                                                                                                             Guaranteed Minimum Bachat Addition Rate
Accidental Death Benefit – Optional Rider for Entry Ages 18 to 50
                                                                                                                             We guarantee that the Bachat Addition Rate declared by us will be no less than 4.50%; plus 75% of
For an extra 1.2% of MBP additional Sum Assured is paid in case of accidental death.                                         any excess of the Benchmark Rate over 7.00%; less 80% of any excess of 7.00% over the
• Extra 180 x MBP payable in case death is accidental for entry ages 18 to 40                                                Benchmark Rate; all rounded down to the nearest 0.25%. For Band II and Band III, the resulting
• Extra 120 x MBP payable in case death is accidental for entry ages 41 to 50                                                Bachat Addition Rate is increased by 0.25% and 0.50% respectively. The Benchmark Rate is the




                                                                8                                                                                                             9
BIRLA SUN LIFE INSURANCE – A coming together of values
                                                                                                              About Birla Sun Life Insurance
                                                                                                              Birla Sun Life Insurance Company Limited (BSLI) is a joint venture between the Aditya Birla Group, a
                                                                                                              well known Indian conglomerates and Sun Life Financial Inc, leading international financial services
                                                                                                              organization from Canada. With an experience of over 9 years, BSLI has contributed significantly to
                                                                                                              the growth and development of the Indian Life Insurance industry and currently is one of the leading
                                                                                                              life insurance companies in the country. Enjoying trust of its over 2 Million customers, BSLI is known
                                                                                                              for innovation. BSLI offers a complete range of pension, health and life insurance products and
                                                                                                              has an extensive reach in over 1500 markets through its network of 600 branches and 1,70,603
                                                                                                              empanelled advisors. This is well supported by the sound financial that the Company has. The AUM
                                                                                                              of Birla Sun Life Insurance reached the Rs. 15,000 crs and it has a robust capital base of over
                                                                                                              Rs. 2374.5 crs as on Feb 28, 2010. For more information, please visit www.birlasunlife.com

                                                                                                              About Aditya Birla Group
                                                                                                              A US $28 billion corporation, the Aditya Birla Group is in the league of Fortune 500 worldwide. It is
                                                                                                              anchored by an extraordinary force of 100,000 employees, belonging to 25 different nationalities.
                                                                                                              The group operates in 25 countries across six continents – truly India's first multinational corporation.
                                                                                                              Aditya Birla Group through Aditya Birla Financial Services Group (ABFSG), has a strong presence
average of the daily 10-year Constant Maturity Treasury (10-Year CMT) yields recorded over the last           across various financial services verticals that include life insurance, fund management, distribution
3 years. Currently, the source of the 10-Year CMT yield is that published by Bloomberg.                       & wealth management, security based lending, insurance broking, private equity and retail broking.
Prohibition of Rebates – Section 41 of the Insurance Act, 1938                                                In FY 2008-09, the consolidated revenues of ABFSG from these businesses crossed Rs. 4763 crs,
No person shall allow or offer to allow, either directly or indirectly, as an inducement to any person to     registering a growth rate of 36%. For more information please visit www.adityabirla.com
take or renew or continue an insurance in respect of any kind of risk relating to lives or property in        About Sun Life Financial Inc.
India, any rebate of the whole or part of the commission payable or any rebate of the premium
                                                                                                              Sun Life Financial is a leading international financial services organization providing a diverse range
shown on the policy, nor shall any person taking out or renewing or continuing a policy accept any
                                                                                                              of protection and wealth accumulation products and services to individuals and corporate
rebate, except such rebate as may be allowed in accordance with the published prospectuses or
                                                                                                              customers. Chartered in 1865, Sun Life Financial and its partners today have operations in key
tables of the insurer.
                                                                                                              markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong,
Non-Disclosure – Section 45 of the Insurance Act, 1938                                                        the Philippines, Japan, Indonesia, India, China and Bermuda. As of March 31, 2009, the Sun Life
No policy of life insurance effected after the coming into force of this act shall, after the expiry of two   Financial group of companies had total assets under management of $375 billion.
years from the date on which it was effected be called in question by an insurer on the ground that
statement made in the proposal or in any report of a medical officer, or referee, or friend of the life       DISCLAIMERS
insured, or in any other document leading to the issue of the policy, was inaccurate or false, unless         This policy is underwritten by Birla Sun Life Insurance Company Limited (BSLI). This is a non-
the insurer shows that such statement was on a material matter or suppressed facts which it was               participating traditional insurance plan. All terms & conditions are guaranteed throughout the policy
material to disclose and that it was fraudulently made by the policyholder and that the policyholder          term except for the Bachat Addition which will vary from year to year and be declared by BSLI on
knew at the time of making it that the statement was false or that it suppressed facts which it was           April 1st of every calendar year. BSLI reserves the right to recover levies such as the Service Tax and
material to disclose.                                                                                         Education Cess levied by the authorities on insurance transactions. If there be any additional levies,
Provided that nothing in this section shall prevent the insurer from calling for proof of age at any time     they too will be recovered from you. This brochure contains only the salient features of the plan. For
if he is entitled to do so, and no policy shall be deemed to be called in question merely because the         further details please refer to the policy contract. Tax benefits are subject to changes in the tax laws.
terms of the policy are adjusted on subsequent proof that the age of the life insured was incorrectly         Insurance is the subject matter of the solicitation. For more details and clarification call your BSLI
stated in the application.                                                                                    Insurance Advisor or visit our website and see how we can help in making your dreams come true.




                                                    10                                                                                                         11
BIRLA SUN LIFE INSURANCE – A coming together of values
                                                                                                              About Birla Sun Life Insurance
                                                                                                              Birla Sun Life Insurance Company Limited (BSLI) is a joint venture between the Aditya Birla Group, a
                                                                                                              well known Indian conglomerates and Sun Life Financial Inc, leading international financial services
                                                                                                              organization from Canada. With an experience of over 9 years, BSLI has contributed significantly to
                                                                                                              the growth and development of the Indian Life Insurance industry and currently is one of the leading
                                                                                                              life insurance companies in the country. Enjoying trust of its over 2 Million customers, BSLI is known
                                                                                                              for innovation. BSLI offers a complete range of pension, health and life insurance products and
                                                                                                              has an extensive reach in over 1500 markets through its network of 600 branches and 1,70,603
                                                                                                              empanelled advisors. This is well supported by the sound financial that the Company has. The AUM
                                                                                                              of Birla Sun Life Insurance reached the Rs. 15,000 crs and it has a robust capital base of over
                                                                                                              Rs. 2374.5 crs as on Feb 28, 2010. For more information, please visit www.birlasunlife.com

                                                                                                              About Aditya Birla Group
                                                                                                              A US $28 billion corporation, the Aditya Birla Group is in the league of Fortune 500 worldwide. It is
                                                                                                              anchored by an extraordinary force of 100,000 employees, belonging to 25 different nationalities.
                                                                                                              The group operates in 25 countries across six continents – truly India's first multinational corporation.
                                                                                                              Aditya Birla Group through Aditya Birla Financial Services Group (ABFSG), has a strong presence
average of the daily 10-year Constant Maturity Treasury (10-Year CMT) yields recorded over the last           across various financial services verticals that include life insurance, fund management, distribution
3 years. Currently, the source of the 10-Year CMT yield is that published by Bloomberg.                       & wealth management, security based lending, insurance broking, private equity and retail broking.
Prohibition of Rebates – Section 41 of the Insurance Act, 1938                                                In FY 2008-09, the consolidated revenues of ABFSG from these businesses crossed Rs. 4763 crs,
No person shall allow or offer to allow, either directly or indirectly, as an inducement to any person to     registering a growth rate of 36%. For more information please visit www.adityabirla.com
take or renew or continue an insurance in respect of any kind of risk relating to lives or property in        About Sun Life Financial Inc.
India, any rebate of the whole or part of the commission payable or any rebate of the premium
                                                                                                              Sun Life Financial is a leading international financial services organization providing a diverse range
shown on the policy, nor shall any person taking out or renewing or continuing a policy accept any
                                                                                                              of protection and wealth accumulation products and services to individuals and corporate
rebate, except such rebate as may be allowed in accordance with the published prospectuses or
                                                                                                              customers. Chartered in 1865, Sun Life Financial and its partners today have operations in key
tables of the insurer.
                                                                                                              markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong,
Non-Disclosure – Section 45 of the Insurance Act, 1938                                                        the Philippines, Japan, Indonesia, India, China and Bermuda. As of March 31, 2009, the Sun Life
No policy of life insurance effected after the coming into force of this act shall, after the expiry of two   Financial group of companies had total assets under management of $375 billion.
years from the date on which it was effected be called in question by an insurer on the ground that
statement made in the proposal or in any report of a medical officer, or referee, or friend of the life       DISCLAIMERS
insured, or in any other document leading to the issue of the policy, was inaccurate or false, unless         This policy is underwritten by Birla Sun Life Insurance Company Limited (BSLI). This is a non-
the insurer shows that such statement was on a material matter or suppressed facts which it was               participating traditional insurance plan. All terms & conditions are guaranteed throughout the policy
material to disclose and that it was fraudulently made by the policyholder and that the policyholder          term except for the Bachat Addition which will vary from year to year and be declared by BSLI on
knew at the time of making it that the statement was false or that it suppressed facts which it was           April 1st of every calendar year. BSLI reserves the right to recover levies such as the Service Tax and
material to disclose.                                                                                         Education Cess levied by the authorities on insurance transactions. If there be any additional levies,
Provided that nothing in this section shall prevent the insurer from calling for proof of age at any time     they too will be recovered from you. This brochure contains only the salient features of the plan. For
if he is entitled to do so, and no policy shall be deemed to be called in question merely because the         further details please refer to the policy contract. Tax benefits are subject to changes in the tax laws.
terms of the policy are adjusted on subsequent proof that the age of the life insured was incorrectly         Insurance is the subject matter of the solicitation. For more details and clarification call your BSLI
stated in the application.                                                                                    Insurance Advisor or visit our website and see how we can help in making your dreams come true.




                                                    10                                                                                                         11
Protects your family's future
                                                                                                                    through regular savings




Call Toll-free: 1-800-270-7000            www.birlasunlife.com             sms BUILD to 56161
                                                                                                                    Birla Sun Life Insurance
Regd. Office: One Indiabulls Centre, Tower 1, 15th & 16th Floor, Jupiter Mill Compound, 841, Senapati Bapat Marg,
Elphinstone Road, Mumbai 400 013. Reg. No. 109 Unique No.: 109N056V01 ADV / 04 / 09-10 / 3936 VER1 / APR / 2010     Bachat (Endowment) Plan




                                                       12                                                                                      1

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  • 1. Protects your family's future through regular savings Call Toll-free: 1-800-270-7000 www.birlasunlife.com sms BACHAT to 56161 Birla Sun Life Insurance Regd. Office: One Indiabulls Centre, Tower 1, 15th & 16th Floor, Jupiter Mill Compound, 841, Senapati Bapat Marg, Elphinstone Road, Mumbai 400 013. Reg. No. 109 Unique No.: 109N056V01 ADV / 04 / 09-10 / 3936 VER1 / APR / 2010 Bachat (Endowment) Plan 12 1
  • 2. You have aspirations and dreams for your family and would like to ensure that you are able to Premium Payment Frequency Monthly Quarterly Semi-Annually Annually provide for them. For this, you would like an avenue to save your hard earned money regularly so Premium Rebate — — 2% 4% that it grows to fulfil your dreams. Premium payable by you 1 x MBP 3 x MBP 5.88 x MBP 11.52 x MBP Introducing BSLI Bachat (Endowment) Plan, a traditional non-participating endowment plan that Please note: helps you build a corpus through regular systematic savings and get your savings augmented through • Your actual premium payable will be higher than your Monthly Base Premium by any applicable rider premium, underwriting additions every year and at maturity. With BSLI Bachat (Endowment) Plan, you can now start extras, service tax, education cess and any other applicable taxes and levies as per the extant tax laws. ensuring and protecting your family's dreams and aspirations by saving as little as Rs. 400 per month. • For premiums paid quarterly or monthly, you will have to choose either ECS or salary deduction as a method of payment. Also, we will require 2 monthly premiums at inception in case of monthly payments. THE SALIENT BENEFITS IN THIS PLAN ARE EARN ANNUAL BACHAT ADDITIONS and A LOYALTY ADDITION • You choose your Monthly Base Premium based on your needs and as little as Rs. 400 • You are insured for up to 180 x the Monthly Base Premium 1. Bachat Addition • You get your Monthly Base Premiums back after 20 years – guaranteed – plus We reward you with a Bachat Addition at the end of every policy year. After 20 Years Band I Band II Band III A Bachat Addition Rate is declared by us annually on the first of April each year and this Bachat Bachat Addition 5.00% 5.25% 5.50% Addition Rate will be used to determine the Bachat Addition you will earn during the upcoming year. The Bachat Addition Rate as of April 1, 2010 is - With Loyalty Addition 8.34% 8.88% 9.43% Based on current non-guaranteed Bachat Addition Rate and premiums paid annually for 20 years Band I II III • You can double your Sum Assured in case of accidental death for a nominal additional premium For policies with MBP (in Rs.) 400 to 599 600 to 899 900 + of 1.2% x the Monthly Base Premium Bachat Addition Rate 5.00% 5.25% 5.50% This plan is meant for you if: The Bachat Addition you will earn every year is determined as follows: You plan to pay and stay invested for 10 years or more. • Bachat Addition = Sum of all MBP's paid to date x Bachat Addition Rate Age at Entry 30 days - 60 years Bachat Additions earned to date will be paid when your policy matures or in case the life insured Policy Term 20 years dies prior to maturity. In case of surrender, Bachat Additions will be paid only if the policy is Premium Pay Term 20 years surrendered after the completion of 10 years. Monthly Base Premium Rs. 400 - Rs. 5,000 2. Loyalty Addition Sum Assured Up to 180 times Monthly Base Premium Premium Payment Frequency Annual, Semi-annual , Quarterly and Monthly We also reward you for your loyalty with a Loyalty Addition increasing every year. The Loyalty Addition will be determined as follows: CHOOSING YOUR MONTHLY BASE PREMIUM • Loyalty Addition = Sum of all Bachat Additions earned to date x Sum of all Bachat Additions earned to date / (240 x MBP) In this plan, you start by choosing the Monthly Base Premium or MBP. The Loyalty Addition will be paid when your policy matures or in case the life insured dies prior to You can choose to pay your premiums either Monthly, Quarterly, Semi-Annually or Annually. You maturity. In case of surrender, the Loyalty Addition will be paid only if the policy is surrendered stand to benefit from a premium rebate if you choose to pay your premiums Semi-Annually or after the completion of 15 years. Annually as illustrated below. 2 3
  • 3. You have aspirations and dreams for your family and would like to ensure that you are able to Premium Payment Frequency Monthly Quarterly Semi-Annually Annually provide for them. For this, you would like an avenue to save your hard earned money regularly so Premium Rebate — — 2% 4% that it grows to fulfil your dreams. Premium payable by you 1 x MBP 3 x MBP 5.88 x MBP 11.52 x MBP Introducing BSLI Bachat (Endowment) Plan, a traditional non-participating endowment plan that Please note: helps you build a corpus through regular systematic savings and get your savings augmented through • Your actual premium payable will be higher than your Monthly Base Premium by any applicable rider premium, underwriting additions every year and at maturity. With BSLI Bachat (Endowment) Plan, you can now start extras, service tax, education cess and any other applicable taxes and levies as per the extant tax laws. ensuring and protecting your family's dreams and aspirations by saving as little as Rs. 400 per month. • For premiums paid quarterly or monthly, you will have to choose either ECS or salary deduction as a method of payment. Also, we will require 2 monthly premiums at inception in case of monthly payments. THE SALIENT BENEFITS IN THIS PLAN ARE EARN ANNUAL BACHAT ADDITIONS and A LOYALTY ADDITION • You choose your Monthly Base Premium based on your needs and as little as Rs. 400 • You are insured for up to 180 x the Monthly Base Premium 1. Bachat Addition • You get your Monthly Base Premiums back after 20 years – guaranteed – plus We reward you with a Bachat Addition at the end of every policy year. After 20 Years Band I Band II Band III A Bachat Addition Rate is declared by us annually on the first of April each year and this Bachat Bachat Addition 5.00% 5.25% 5.50% Addition Rate will be used to determine the Bachat Addition you will earn during the upcoming year. The Bachat Addition Rate as of April 1, 2010 is - With Loyalty Addition 8.34% 8.88% 9.43% Based on current non-guaranteed Bachat Addition Rate and premiums paid annually for 20 years Band I II III • You can double your Sum Assured in case of accidental death for a nominal additional premium For policies with MBP (in Rs.) 400 to 599 600 to 899 900 + of 1.2% x the Monthly Base Premium Bachat Addition Rate 5.00% 5.25% 5.50% This plan is meant for you if: The Bachat Addition you will earn every year is determined as follows: You plan to pay and stay invested for 10 years or more. • Bachat Addition = Sum of all MBP's paid to date x Bachat Addition Rate Age at Entry 30 days - 60 years Bachat Additions earned to date will be paid when your policy matures or in case the life insured Policy Term 20 years dies prior to maturity. In case of surrender, Bachat Additions will be paid only if the policy is Premium Pay Term 20 years surrendered after the completion of 10 years. Monthly Base Premium Rs. 400 - Rs. 5,000 2. Loyalty Addition Sum Assured Up to 180 times Monthly Base Premium Premium Payment Frequency Annual, Semi-annual , Quarterly and Monthly We also reward you for your loyalty with a Loyalty Addition increasing every year. The Loyalty Addition will be determined as follows: CHOOSING YOUR MONTHLY BASE PREMIUM • Loyalty Addition = Sum of all Bachat Additions earned to date x Sum of all Bachat Additions earned to date / (240 x MBP) In this plan, you start by choosing the Monthly Base Premium or MBP. The Loyalty Addition will be paid when your policy matures or in case the life insured dies prior to You can choose to pay your premiums either Monthly, Quarterly, Semi-Annually or Annually. You maturity. In case of surrender, the Loyalty Addition will be paid only if the policy is surrendered stand to benefit from a premium rebate if you choose to pay your premiums Semi-Annually or after the completion of 15 years. Annually as illustrated below. 2 3
  • 4. The Sum Assured depends on the Entry Age as follows: Entry Age 0 to 40 41 to 50 51 to 60 Sum Assured 180 x MBP 120 x MBP 60 x MBP 3. Accidental Death Benefit Rider You have an option to increase the Sum Assured in case the life insured dies accidentally. Age at Entry 18 - 50 years Rider Term 20 years Rider Premium 1.2% x Monthly Base Premium Rider Sum Assured 180 x MBP for Entry Age 18 to 40 120 x MBP for Entry Age 41 to 50 4. Surrender Benefit Once 36 MBPs have been paid, you may surrender your policy and receive • All Monthly Base Premiums paid from the 2nd year onwards x the surrender factor below; plus • After the 10th policy year, all Bachat Additions earned; plus • After the 15th policy year, the Loyalty Addition The surrender factor is 100% after completing 10 policy years, otherwise it is - Policy Year of Surrender 3 4 5 6 7 8 9 10+ Surrender Factor 30% 40% 50% 60% 70% 80% 90% 100% YOUR KEY BENEFITS ILLUSTRATION of BENEFITS 1. Maturity Benefit The table below illustrates the benefits of the BSLI Bachat (Endowment) Plan. This has been illustrated assuming premiums are paid annually, and factoring the 4% premium rebate. On maturity after 20 years, you will receive To understand the Surrender Benefits, you may evaluate them as a percentage of the premiums • All Monthly Base Premiums paid; plus paid. The illustration shows that the Surrender Benefits are 122%, 151% and 188% of premiums • All Bachat Additions earned; plus after 10, 15 and 20 years, respectively for Band I. • The Loyalty Addition Alternatively, you may determine an 'equivalent' Bachat Addition Rate thereby combining the 2. Death Benefit effect of the Bachat Addition and Loyalty Addition. For Band I, the combined effect of the Bachat Addition and Loyalty Addition amounts to a Surrender Benefit of Rs. 216,075 after 20 years In the unfortunate event of death of the life insured, the nominee shall receive and this is the same as applying an 8.34% 'equivalent' Bachat Addition Rate on the premiums • All Monthly Base Premiums paid (or Sum Assured if higher); plus paid to date in each of the 20 years. Using this method, the Surrender Benefits correspond to an • All Bachat Additions earned; plus 'equivalent' Bachat Addition Rate of 4.07%, 6.42% and 8.34% after 10, 15, 20 years, respectively. • The Loyalty Addition 4 5
  • 5. The Sum Assured depends on the Entry Age as follows: Entry Age 0 to 40 41 to 50 51 to 60 Sum Assured 180 x MBP 120 x MBP 60 x MBP 3. Accidental Death Benefit Rider You have an option to increase the Sum Assured in case the life insured dies accidentally. Age at Entry 18 - 50 years Rider Term 20 years Rider Premium 1.2% x Monthly Base Premium Rider Sum Assured 180 x MBP for Entry Age 18 to 40 120 x MBP for Entry Age 41 to 50 4. Surrender Benefit Once 36 MBPs have been paid, you may surrender your policy and receive • All Monthly Base Premiums paid from the 2nd year onwards x the surrender factor below; plus • After the 10th policy year, all Bachat Additions earned; plus • After the 15th policy year, the Loyalty Addition The surrender factor is 100% after completing 10 policy years, otherwise it is - Policy Year of Surrender 3 4 5 6 7 8 9 10+ Surrender Factor 30% 40% 50% 60% 70% 80% 90% 100% YOUR KEY BENEFITS ILLUSTRATION of BENEFITS 1. Maturity Benefit The table below illustrates the benefits of the BSLI Bachat (Endowment) Plan. This has been illustrated assuming premiums are paid annually, and factoring the 4% premium rebate. On maturity after 20 years, you will receive To understand the Surrender Benefits, you may evaluate them as a percentage of the premiums • All Monthly Base Premiums paid; plus paid. The illustration shows that the Surrender Benefits are 122%, 151% and 188% of premiums • All Bachat Additions earned; plus after 10, 15 and 20 years, respectively for Band I. • The Loyalty Addition Alternatively, you may determine an 'equivalent' Bachat Addition Rate thereby combining the 2. Death Benefit effect of the Bachat Addition and Loyalty Addition. For Band I, the combined effect of the Bachat Addition and Loyalty Addition amounts to a Surrender Benefit of Rs. 216,075 after 20 years In the unfortunate event of death of the life insured, the nominee shall receive and this is the same as applying an 8.34% 'equivalent' Bachat Addition Rate on the premiums • All Monthly Base Premiums paid (or Sum Assured if higher); plus paid to date in each of the 20 years. Using this method, the Surrender Benefits correspond to an • All Bachat Additions earned; plus 'equivalent' Bachat Addition Rate of 4.07%, 6.42% and 8.34% after 10, 15, 20 years, respectively. • The Loyalty Addition 4 5
  • 6. Band I II III DETAILED ILLUSTRATION OF BACHAT ADDITION and LOYALTY ADDITION MBP Range (in Rs.) 400 to 599 600 to 899 900 + Monthly Base Premium Rs. 500 Bachat Addition Rate 5.00% 5.25% 5.50% Bachat Addition Rate at 5.00% MBP chosen by you 500 750 1,000 MBP x 12 6,000 9,000 12,000 Policy Base Premium Bachat Addition Loyalty Addition Total Addition Payable on Year Annual Paid Earned Payable Rate Payable Death Surrender Annual Premium paid by you 5,760 8,640 11,520 [a] [b] [c] [d] [e] [f] [g] [h] Surrender Benefit After 10 years 70,500 106,988 144,300 1 6,000 6,000 300 300 0.25% 1 301 --- After 15 years 130,800 200,561 273,336 2 6,000 12,000 600 900 0.75% 7 907 --- After 20 years 216,075 333,923 458,642 3 6,000 18,000 900 1,800 1.50% 27 1,827 --- Surrender Benefit / Total Premiums Paid 4 6,000 24,000 1,200 3,000 2.50% 75 3,075 --- After 10 years 122% 124% 125% After 15 years 151% 155% 158% 5 6,000 30,000 1,500 4,500 3.75% 169 4,669 --- After 20 years 188% 193% 199% 6 6,000 36,000 1,800 6,300 5.25% 331 6,631 --- Equivalent Bachat Addition Rate 7 6,000 42,000 2,100 8,400 7.00% 588 8,988 --- After 10 years 4.07% 4.33% 4.59% 8 6,000 48,000 2,400 10,800 9.00% 972 11,772 --- After 15 years 6.42% 6.84% 7.27% 9 6,000 54,000 2,700 13,500 11.25% 1,519 15,019 --- After 20 years 8.34% 8.88% 9.43% 10 6,000 60,000 3,000 16,500 13.75% 2,269 18,769 16,500 11 6,000 66,000 3,300 19,800 16.50% 3,267 23,067 19,800 12 6,000 72,000 3,600 23,400 19.50% 4,563 27,963 23,400 13 6,000 78,000 3,900 27,300 22.75% 6,211 33,511 27,300 14 6,000 84,000 4,200 31,500 26.25% 8,269 39,769 31,500 15 6,000 90,000 4,500 36,000 30.00% 10,800 46,800 46,800 16 6,000 96,000 4,800 40,800 34.00% 13,872 54,672 54,672 17 6,000 102,000 5,100 45,900 38.25% 17,557 63,457 63,457 18 6,000 108,000 5,400 51,300 42.75% 21,931 73,231 73,231 19 6,000 114,000 5,700 57,000 47.50% 27,075 84,075 84,075 20 6,000 120,000 6,000 63,000 52.50% 33,075 96,075 96,075 Notes: [a] = MBP x 12 [b] = MBP's paid to date or sum of [a] to date [c] = [b] x Bachat Addition Rate of 5.00% [d] = Bachat Additions earned to date or sum of [c] to date [e] = Ratio of Bachat Additions earned to date [d] over 240 x MBP [f] = [d] x [e] [g] = [d] + [f] [h] = [d] after 10 years + [f] after 15 years 6 7
  • 7. Band I II III DETAILED ILLUSTRATION OF BACHAT ADDITION and LOYALTY ADDITION MBP Range (in Rs.) 400 to 599 600 to 899 900 + Monthly Base Premium Rs. 500 Bachat Addition Rate 5.00% 5.25% 5.50% Bachat Addition Rate at 5.00% MBP chosen by you 500 750 1,000 MBP x 12 6,000 9,000 12,000 Policy Base Premium Bachat Addition Loyalty Addition Total Addition Payable on Year Annual Paid Earned Payable Rate Payable Death Surrender Annual Premium paid by you 5,760 8,640 11,520 [a] [b] [c] [d] [e] [f] [g] [h] Surrender Benefit After 10 years 70,500 106,988 144,300 1 6,000 6,000 300 300 0.25% 1 301 --- After 15 years 130,800 200,561 273,336 2 6,000 12,000 600 900 0.75% 7 907 --- After 20 years 216,075 333,923 458,642 3 6,000 18,000 900 1,800 1.50% 27 1,827 --- Surrender Benefit / Total Premiums Paid 4 6,000 24,000 1,200 3,000 2.50% 75 3,075 --- After 10 years 122% 124% 125% After 15 years 151% 155% 158% 5 6,000 30,000 1,500 4,500 3.75% 169 4,669 --- After 20 years 188% 193% 199% 6 6,000 36,000 1,800 6,300 5.25% 331 6,631 --- Equivalent Bachat Addition Rate 7 6,000 42,000 2,100 8,400 7.00% 588 8,988 --- After 10 years 4.07% 4.33% 4.59% 8 6,000 48,000 2,400 10,800 9.00% 972 11,772 --- After 15 years 6.42% 6.84% 7.27% 9 6,000 54,000 2,700 13,500 11.25% 1,519 15,019 --- After 20 years 8.34% 8.88% 9.43% 10 6,000 60,000 3,000 16,500 13.75% 2,269 18,769 16,500 11 6,000 66,000 3,300 19,800 16.50% 3,267 23,067 19,800 12 6,000 72,000 3,600 23,400 19.50% 4,563 27,963 23,400 13 6,000 78,000 3,900 27,300 22.75% 6,211 33,511 27,300 14 6,000 84,000 4,200 31,500 26.25% 8,269 39,769 31,500 15 6,000 90,000 4,500 36,000 30.00% 10,800 46,800 46,800 16 6,000 96,000 4,800 40,800 34.00% 13,872 54,672 54,672 17 6,000 102,000 5,100 45,900 38.25% 17,557 63,457 63,457 18 6,000 108,000 5,400 51,300 42.75% 21,931 73,231 73,231 19 6,000 114,000 5,700 57,000 47.50% 27,075 84,075 84,075 20 6,000 120,000 6,000 63,000 52.50% 33,075 96,075 96,075 Notes: [a] = MBP x 12 [b] = MBP's paid to date or sum of [a] to date [c] = [b] x Bachat Addition Rate of 5.00% [d] = Bachat Additions earned to date or sum of [c] to date [e] = Ratio of Bachat Additions earned to date [d] over 240 x MBP [f] = [d] x [e] [g] = [d] + [f] [h] = [d] after 10 years + [f] after 15 years 6 7
  • 8. DETAILED ILLUSTRATION of POLICY BENEFITS OTHER BENEFITS Monthly Base Premium Rs. 500 1. Tax Benefits – You will be eligible for tax benefits under Section 80C and Section 10(10D) of the Bachat Addition Rate at 5.00% Income Tax Act, 1961. Currently, • Under Section 80C, premiums up to Rs. 1,00,000 are allowed as a deduction from your All Entry Ages Entry Age 0 to 40 Entry Age 41 to 50 Entry Age 51 to 60 taxable income, each year Policy Surrender Benefit Death Benefit Death Benefit Death Benefit • Under Section 10 (10D), the benefits you receive from this plan are exempt from tax, subject Year Gtd Total Gtd Total Gtd Total Gtd Total to mentioned exclusions [i] [j] [k] [l] [k] [l] [k] [l] 2. Policy Loans – Starting from the 3rd policy year you can get a loan on your policy. The minimum 1 --- --- 90,000 90,301 60,000 60,301 30,000 30,301 loan amount is Rs. 5,000 and the maximum loan amount is 90% of the Surrender Benefit. The 2 --- --- 90,000 90,907 60,000 60,907 30,000 30,907 interest we charge on such loans will be fixed by us from time to time. 3 3,600 3,600 90,000 91,827 60,000 61,827 30,000 31,827 3. Grace Period and Revival – If you are unable to pay your premium by the due date, you will be 4 7,200 7,200 90,000 93,075 60,000 63,075 30,000 33,075 given a grace period of 30 days and during this grace period all coverage under your policy will 5 12,000 12,000 90,000 94,669 60,000 64,669 30,000 34,669 continue. If you do not pay your premium within the grace period, the following will be applicable: 6 18,000 18,000 90,000 96,631 60,000 66,631 36,000 42,631 a) In case your policy has not acquired a surrender benefit, then all benefits under your policy 7 25,200 25,200 90,000 98,988 60,000 68,988 42,000 50,988 will cease immediately. 8 33,600 33,600 90,000 101,772 60,000 71,772 48,000 59,772 b) In case your policy has acquired a surrender benefit, then your policy will be continued on a 9 43,200 43,200 90,000 105,019 60,000 75,019 54,000 69,019 paid-up basis. 10 54,000 70,500 90,000 108,769 60,000 78,769 60,000 78,769 You can reinstate your policy for its full coverage within two-years from the due date of the first 11 60,000 79,800 90,000 113,067 66,000 89,067 66,000 89,067 unpaid premium by paying all outstanding premiums together with interest as declared by us from time to time and by providing evidence of insurability satisfactory to us. 12 66,000 89,400 90,000 117,963 72,000 99,963 72,000 99,963 13 72,000 99,300 90,000 123,511 78,000 111,511 78,000 111,511 4. Free-look period – You will have the right to return your policy to us within 15 days from the date 14 78,000 109,500 90,000 129,769 84,000 123,769 84,000 123,769 of receipt of the policy. We will refund all premiums paid till date once we receive your written 15 84,000 130,800 90,000 136,800 90,000 136,800 90,000 136,800 notice of cancellation (along with reasons thereof) together with the original policy documents. Depending on our then current administration rules, we may reduce the amount of the refund 16 90,000 144,672 96,000 150,672 96,000 150,672 96,000 150,672 by expenditures incurred by us in issuing your policy and as permitted by the IRDA and in 17 96,000 159,457 102,000 165,457 102,000 165,457 102,000 165,457 accordance to IRDA (Protection of Policyholders Interest) Regulations, 2002. 18 102,000 175,231 108,000 181,231 108,000 181,231 108,000 181,231 19 108,000 192,075 114,000 198,075 114,000 198,075 114,000 198,075 TERMS AND CONDITIONS 20 120,000 216,075 120,000 216,075 120,000 216,075 120,000 216,075 Refund of Premiums upon Death Notes: [i] = Surrender Factor x [b] less MBP's paid in first year. 100% x [b] after 20 years We will refund only the premiums paid to date, excluding rider premium, if any in the event the life [j] = [i] + [h] insured dies by suicide, whether medically sane or insane, within one year after the issue or [k] = [b] or 180 x MBP for entry ages 0 to 40 reinstatement date, whichever is later. = [b] or 120 x MBP for entry ages 41 to 50 We will refund only the premiums paid to date in the event the life insured dies before the policy = [b] or 60 x MBP for entry ages 51 to 60 [l] = [k] + [g] anniversary coinciding with or immediately following the 5th birthday of the life insured. Guaranteed Minimum Bachat Addition Rate Accidental Death Benefit – Optional Rider for Entry Ages 18 to 50 We guarantee that the Bachat Addition Rate declared by us will be no less than 4.50%; plus 75% of For an extra 1.2% of MBP additional Sum Assured is paid in case of accidental death. any excess of the Benchmark Rate over 7.00%; less 80% of any excess of 7.00% over the • Extra 180 x MBP payable in case death is accidental for entry ages 18 to 40 Benchmark Rate; all rounded down to the nearest 0.25%. For Band II and Band III, the resulting • Extra 120 x MBP payable in case death is accidental for entry ages 41 to 50 Bachat Addition Rate is increased by 0.25% and 0.50% respectively. The Benchmark Rate is the 8 9
  • 9. DETAILED ILLUSTRATION of POLICY BENEFITS OTHER BENEFITS Monthly Base Premium Rs. 500 1. Tax Benefits – You will be eligible for tax benefits under Section 80C and Section 10(10D) of the Bachat Addition Rate at 5.00% Income Tax Act, 1961. Currently, • Under Section 80C, premiums up to Rs. 1,00,000 are allowed as a deduction from your All Entry Ages Entry Age 0 to 40 Entry Age 41 to 50 Entry Age 51 to 60 taxable income, each year Policy Surrender Benefit Death Benefit Death Benefit Death Benefit • Under Section 10 (10D), the benefits you receive from this plan are exempt from tax, subject Year Gtd Total Gtd Total Gtd Total Gtd Total to mentioned exclusions [i] [j] [k] [l] [k] [l] [k] [l] 2. Policy Loans – Starting from the 3rd policy year you can get a loan on your policy. The minimum 1 --- --- 90,000 90,301 60,000 60,301 30,000 30,301 loan amount is Rs. 5,000 and the maximum loan amount is 90% of the Surrender Benefit. The 2 --- --- 90,000 90,907 60,000 60,907 30,000 30,907 interest we charge on such loans will be fixed by us from time to time. 3 3,600 3,600 90,000 91,827 60,000 61,827 30,000 31,827 3. Grace Period and Revival – If you are unable to pay your premium by the due date, you will be 4 7,200 7,200 90,000 93,075 60,000 63,075 30,000 33,075 given a grace period of 30 days and during this grace period all coverage under your policy will 5 12,000 12,000 90,000 94,669 60,000 64,669 30,000 34,669 continue. If you do not pay your premium within the grace period, the following will be applicable: 6 18,000 18,000 90,000 96,631 60,000 66,631 36,000 42,631 a) In case your policy has not acquired a surrender benefit, then all benefits under your policy 7 25,200 25,200 90,000 98,988 60,000 68,988 42,000 50,988 will cease immediately. 8 33,600 33,600 90,000 101,772 60,000 71,772 48,000 59,772 b) In case your policy has acquired a surrender benefit, then your policy will be continued on a 9 43,200 43,200 90,000 105,019 60,000 75,019 54,000 69,019 paid-up basis. 10 54,000 70,500 90,000 108,769 60,000 78,769 60,000 78,769 You can reinstate your policy for its full coverage within two-years from the due date of the first 11 60,000 79,800 90,000 113,067 66,000 89,067 66,000 89,067 unpaid premium by paying all outstanding premiums together with interest as declared by us from time to time and by providing evidence of insurability satisfactory to us. 12 66,000 89,400 90,000 117,963 72,000 99,963 72,000 99,963 13 72,000 99,300 90,000 123,511 78,000 111,511 78,000 111,511 4. Free-look period – You will have the right to return your policy to us within 15 days from the date 14 78,000 109,500 90,000 129,769 84,000 123,769 84,000 123,769 of receipt of the policy. We will refund all premiums paid till date once we receive your written 15 84,000 130,800 90,000 136,800 90,000 136,800 90,000 136,800 notice of cancellation (along with reasons thereof) together with the original policy documents. Depending on our then current administration rules, we may reduce the amount of the refund 16 90,000 144,672 96,000 150,672 96,000 150,672 96,000 150,672 by expenditures incurred by us in issuing your policy and as permitted by the IRDA and in 17 96,000 159,457 102,000 165,457 102,000 165,457 102,000 165,457 accordance to IRDA (Protection of Policyholders Interest) Regulations, 2002. 18 102,000 175,231 108,000 181,231 108,000 181,231 108,000 181,231 19 108,000 192,075 114,000 198,075 114,000 198,075 114,000 198,075 TERMS AND CONDITIONS 20 120,000 216,075 120,000 216,075 120,000 216,075 120,000 216,075 Refund of Premiums upon Death Notes: [i] = Surrender Factor x [b] less MBP's paid in first year. 100% x [b] after 20 years We will refund only the premiums paid to date, excluding rider premium, if any in the event the life [j] = [i] + [h] insured dies by suicide, whether medically sane or insane, within one year after the issue or [k] = [b] or 180 x MBP for entry ages 0 to 40 reinstatement date, whichever is later. = [b] or 120 x MBP for entry ages 41 to 50 We will refund only the premiums paid to date in the event the life insured dies before the policy = [b] or 60 x MBP for entry ages 51 to 60 [l] = [k] + [g] anniversary coinciding with or immediately following the 5th birthday of the life insured. Guaranteed Minimum Bachat Addition Rate Accidental Death Benefit – Optional Rider for Entry Ages 18 to 50 We guarantee that the Bachat Addition Rate declared by us will be no less than 4.50%; plus 75% of For an extra 1.2% of MBP additional Sum Assured is paid in case of accidental death. any excess of the Benchmark Rate over 7.00%; less 80% of any excess of 7.00% over the • Extra 180 x MBP payable in case death is accidental for entry ages 18 to 40 Benchmark Rate; all rounded down to the nearest 0.25%. For Band II and Band III, the resulting • Extra 120 x MBP payable in case death is accidental for entry ages 41 to 50 Bachat Addition Rate is increased by 0.25% and 0.50% respectively. The Benchmark Rate is the 8 9
  • 10. BIRLA SUN LIFE INSURANCE – A coming together of values About Birla Sun Life Insurance Birla Sun Life Insurance Company Limited (BSLI) is a joint venture between the Aditya Birla Group, a well known Indian conglomerates and Sun Life Financial Inc, leading international financial services organization from Canada. With an experience of over 9 years, BSLI has contributed significantly to the growth and development of the Indian Life Insurance industry and currently is one of the leading life insurance companies in the country. Enjoying trust of its over 2 Million customers, BSLI is known for innovation. BSLI offers a complete range of pension, health and life insurance products and has an extensive reach in over 1500 markets through its network of 600 branches and 1,70,603 empanelled advisors. This is well supported by the sound financial that the Company has. The AUM of Birla Sun Life Insurance reached the Rs. 15,000 crs and it has a robust capital base of over Rs. 2374.5 crs as on Feb 28, 2010. For more information, please visit www.birlasunlife.com About Aditya Birla Group A US $28 billion corporation, the Aditya Birla Group is in the league of Fortune 500 worldwide. It is anchored by an extraordinary force of 100,000 employees, belonging to 25 different nationalities. The group operates in 25 countries across six continents – truly India's first multinational corporation. Aditya Birla Group through Aditya Birla Financial Services Group (ABFSG), has a strong presence average of the daily 10-year Constant Maturity Treasury (10-Year CMT) yields recorded over the last across various financial services verticals that include life insurance, fund management, distribution 3 years. Currently, the source of the 10-Year CMT yield is that published by Bloomberg. & wealth management, security based lending, insurance broking, private equity and retail broking. Prohibition of Rebates – Section 41 of the Insurance Act, 1938 In FY 2008-09, the consolidated revenues of ABFSG from these businesses crossed Rs. 4763 crs, No person shall allow or offer to allow, either directly or indirectly, as an inducement to any person to registering a growth rate of 36%. For more information please visit www.adityabirla.com take or renew or continue an insurance in respect of any kind of risk relating to lives or property in About Sun Life Financial Inc. India, any rebate of the whole or part of the commission payable or any rebate of the premium Sun Life Financial is a leading international financial services organization providing a diverse range shown on the policy, nor shall any person taking out or renewing or continuing a policy accept any of protection and wealth accumulation products and services to individuals and corporate rebate, except such rebate as may be allowed in accordance with the published prospectuses or customers. Chartered in 1865, Sun Life Financial and its partners today have operations in key tables of the insurer. markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong, Non-Disclosure – Section 45 of the Insurance Act, 1938 the Philippines, Japan, Indonesia, India, China and Bermuda. As of March 31, 2009, the Sun Life No policy of life insurance effected after the coming into force of this act shall, after the expiry of two Financial group of companies had total assets under management of $375 billion. years from the date on which it was effected be called in question by an insurer on the ground that statement made in the proposal or in any report of a medical officer, or referee, or friend of the life DISCLAIMERS insured, or in any other document leading to the issue of the policy, was inaccurate or false, unless This policy is underwritten by Birla Sun Life Insurance Company Limited (BSLI). This is a non- the insurer shows that such statement was on a material matter or suppressed facts which it was participating traditional insurance plan. All terms & conditions are guaranteed throughout the policy material to disclose and that it was fraudulently made by the policyholder and that the policyholder term except for the Bachat Addition which will vary from year to year and be declared by BSLI on knew at the time of making it that the statement was false or that it suppressed facts which it was April 1st of every calendar year. BSLI reserves the right to recover levies such as the Service Tax and material to disclose. Education Cess levied by the authorities on insurance transactions. If there be any additional levies, Provided that nothing in this section shall prevent the insurer from calling for proof of age at any time they too will be recovered from you. This brochure contains only the salient features of the plan. For if he is entitled to do so, and no policy shall be deemed to be called in question merely because the further details please refer to the policy contract. Tax benefits are subject to changes in the tax laws. terms of the policy are adjusted on subsequent proof that the age of the life insured was incorrectly Insurance is the subject matter of the solicitation. For more details and clarification call your BSLI stated in the application. Insurance Advisor or visit our website and see how we can help in making your dreams come true. 10 11
  • 11. BIRLA SUN LIFE INSURANCE – A coming together of values About Birla Sun Life Insurance Birla Sun Life Insurance Company Limited (BSLI) is a joint venture between the Aditya Birla Group, a well known Indian conglomerates and Sun Life Financial Inc, leading international financial services organization from Canada. With an experience of over 9 years, BSLI has contributed significantly to the growth and development of the Indian Life Insurance industry and currently is one of the leading life insurance companies in the country. Enjoying trust of its over 2 Million customers, BSLI is known for innovation. BSLI offers a complete range of pension, health and life insurance products and has an extensive reach in over 1500 markets through its network of 600 branches and 1,70,603 empanelled advisors. This is well supported by the sound financial that the Company has. The AUM of Birla Sun Life Insurance reached the Rs. 15,000 crs and it has a robust capital base of over Rs. 2374.5 crs as on Feb 28, 2010. For more information, please visit www.birlasunlife.com About Aditya Birla Group A US $28 billion corporation, the Aditya Birla Group is in the league of Fortune 500 worldwide. It is anchored by an extraordinary force of 100,000 employees, belonging to 25 different nationalities. The group operates in 25 countries across six continents – truly India's first multinational corporation. Aditya Birla Group through Aditya Birla Financial Services Group (ABFSG), has a strong presence average of the daily 10-year Constant Maturity Treasury (10-Year CMT) yields recorded over the last across various financial services verticals that include life insurance, fund management, distribution 3 years. Currently, the source of the 10-Year CMT yield is that published by Bloomberg. & wealth management, security based lending, insurance broking, private equity and retail broking. Prohibition of Rebates – Section 41 of the Insurance Act, 1938 In FY 2008-09, the consolidated revenues of ABFSG from these businesses crossed Rs. 4763 crs, No person shall allow or offer to allow, either directly or indirectly, as an inducement to any person to registering a growth rate of 36%. For more information please visit www.adityabirla.com take or renew or continue an insurance in respect of any kind of risk relating to lives or property in About Sun Life Financial Inc. India, any rebate of the whole or part of the commission payable or any rebate of the premium Sun Life Financial is a leading international financial services organization providing a diverse range shown on the policy, nor shall any person taking out or renewing or continuing a policy accept any of protection and wealth accumulation products and services to individuals and corporate rebate, except such rebate as may be allowed in accordance with the published prospectuses or customers. Chartered in 1865, Sun Life Financial and its partners today have operations in key tables of the insurer. markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong, Non-Disclosure – Section 45 of the Insurance Act, 1938 the Philippines, Japan, Indonesia, India, China and Bermuda. As of March 31, 2009, the Sun Life No policy of life insurance effected after the coming into force of this act shall, after the expiry of two Financial group of companies had total assets under management of $375 billion. years from the date on which it was effected be called in question by an insurer on the ground that statement made in the proposal or in any report of a medical officer, or referee, or friend of the life DISCLAIMERS insured, or in any other document leading to the issue of the policy, was inaccurate or false, unless This policy is underwritten by Birla Sun Life Insurance Company Limited (BSLI). This is a non- the insurer shows that such statement was on a material matter or suppressed facts which it was participating traditional insurance plan. All terms & conditions are guaranteed throughout the policy material to disclose and that it was fraudulently made by the policyholder and that the policyholder term except for the Bachat Addition which will vary from year to year and be declared by BSLI on knew at the time of making it that the statement was false or that it suppressed facts which it was April 1st of every calendar year. BSLI reserves the right to recover levies such as the Service Tax and material to disclose. Education Cess levied by the authorities on insurance transactions. If there be any additional levies, Provided that nothing in this section shall prevent the insurer from calling for proof of age at any time they too will be recovered from you. This brochure contains only the salient features of the plan. For if he is entitled to do so, and no policy shall be deemed to be called in question merely because the further details please refer to the policy contract. Tax benefits are subject to changes in the tax laws. terms of the policy are adjusted on subsequent proof that the age of the life insured was incorrectly Insurance is the subject matter of the solicitation. For more details and clarification call your BSLI stated in the application. Insurance Advisor or visit our website and see how we can help in making your dreams come true. 10 11
  • 12. Protects your family's future through regular savings Call Toll-free: 1-800-270-7000 www.birlasunlife.com sms BUILD to 56161 Birla Sun Life Insurance Regd. Office: One Indiabulls Centre, Tower 1, 15th & 16th Floor, Jupiter Mill Compound, 841, Senapati Bapat Marg, Elphinstone Road, Mumbai 400 013. Reg. No. 109 Unique No.: 109N056V01 ADV / 04 / 09-10 / 3936 VER1 / APR / 2010 Bachat (Endowment) Plan 12 1